J Crew Opens First Collection Store

Located at the northeast corner of Madison Avenue and 79th Street in Manhattan, is J Crew's new Collection Store. The store, which follows in the same direction as the company's newly opened liquor store in Tribeca, provides designer looks at lower than designer prices. The store itself, follows a different aesthetic than your typical J Crew store, as the point was to move away from what customers traditionally know J Crew for.
The decor of the store has a residential feel, as the store is broken up into smaller rooms, and are all filled with art, thus providing the customer with a different, untraditional shopping experience.
Along with the items that the J Crew brand is associated with, such as corduroys, t-shirts, jeans, and cashmere sweaters, the Collection Store presents some higher-end products. For instance, the store carries calfskin jackets, priced at 2,200$, patent leather jackets, one of a kind jewerly. The store then, offers an alternative to everyday shopping by providing the customer with a unique, and memorable shopping experience.